San Diego Floral Association

Quarterly Meeting, April 21, 2021
2:00 p.m. – Virtual meeting
To register, contact



Join us when we will hear from Brijette Peña, founder and owner of San Diego Seed Company. San Diego Seed Company produces, breeds, and trials organic seed adapted for the unique climates of Southern California and the American Southwest. At our meeting, Brijette will tell us all about seeds: the different types of seeds, the history of the seed industry, why seed saving and local seed production is so important, and how seed can be saved.
San Diego Seed Company is the only local seed distributor in San Diego and the only certified organic urban seed producer in the country. A collaborator with the Organic Seed Alliance, San Diego Seed specializes in local, non-GMO, non-hybrid, heirloom seeds. Founded in 2000, the company grew out of Brijette’s experience sharing seeds she had gathered and saved from her home garden. The company—which currently produces more than 160 varieties of seeds with 98 percent sold locally in California—now sits on an acre above Highway 94. There Brijette trials seed production, growing everything from cabbage and carrots to dill. 

Producing seeds appropriate to San Diego is not an easy task. It can take two years to produce seeds for a new product. First, plants are grown to test their characteristics. Then those that are selected must be left to flower so that their seed can be collected and their germination tested. The value of this process is the production of local seed that increases genetic diversity and leads to more disease-resistant and pest-resistant plants. It also gives us new ways to take advantage of our mild winter and low-water environment, even allowing Brijette to develop new seeds of perennial tomatoes and chard.

Please send an email to if you would like to attend this exciting meeting. 
Zoom meeting details will then be sent.

Meeting SDFA

Mission: To promote the knowledge and appreciation of horticulture and floriculture in the San Diego region.